Free calculators for HVAC owners.
Check the math on ads, missed calls, marketing spend and reviews with your own numbers. No email, no sign-up, and nothing you type leaves your browser.
All tools
Ads and lead costs
6 calculatorsCost per lead calculator
What each lead and each booked job costs you
Free toolGoogle Ads budget calculator
The ad budget it takes to hit your job goal
Free toolLocal Services Ads cost calculator
What Local Services Ads cost and bring back
Free toolMarketing budget calculator
Turn a share of revenue into a monthly budget
Free toolMarketing break-even calculator
How many jobs pay for a marketing plan
Free toolSEO ROI calculator
Whether extra Google calls pay for SEO
Calls and booking
4 calculatorsMissed call cost calculator
What missed calls cost your shop in a year
Free toolAfter-hours call calculator
What missed night and weekend calls cost
Free toolClose rate calculator
Your booking and close rates, and what one point is worth
Free toolEstimate follow-up calculator
What following up on quotes is worth
Customers and reviews
3 calculatorsThe 40-point HVAC online scorecard
Website, Google profile, reviews and follow-up. Print it, check yes or no, add up your score. We'll email you the printable PDF.
Want the full picture? Get your report card
We grade your Google profile, reviews, website and listings against the HVAC companies people find near you. It lands in your inbox in about five minutes. Nobody will call you.
Graded only on what anyone can see in public. You get the grades and what to fix first.